Northern Estate Winery has launched its Firefighter Brews fundraising efforts for the second year.
This year sees the winery partner with Crossroads Brewing and Distilling and newcomers Deadfall Brewing Company to join the cause that offers one product from each local business. A $1 donation from each sale will go towards the Prince George Firefighters Charitable Society (PGFCS) or Fort St. John Firefighters Charitable Society (FSJFCS).
Northern Lights is offering Ember wine, Crossroads is offering its Cinders Red Rye and Deadfall is offering its Belgian Dark Strong Ale.
The Prince George and Fort St John Firefighters Charitable Societies are run by local firefighters from the IAFF Local 1372 and 2143 respectively.
Both groups play important roles in their communities, supporting individuals and families that have been affected by fires, providing funding for those needing to travel for medical treatment, and providing burn prevention education.
"It is both a continuation and expansion of the great volunteer work that has been a staple for our membership for the last 30-plus years,” Jason Geddes, Prince George Firefighters Charitable Society director, said.
Last year’s program raised $1,500 for the PGFCS and this year the businesses are hoping to double their donation.
“This is only our second year doing this program, but the amount it has grown already has been truly amazing,” Doug Bell, Northern Lights owner operator, said. “We’re already looking at more firefighter charitable groups to partner with and we’re hoping to bring in brewers from other communities.”
To support the fundraiser, purchase Ember, Cinders, and Belgian Dark in liquor stores in Prince George, Fort St John, and surrounding areas.